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“SONRISE” SCORES 100TH AFFILIATE | |
Kevin Peterson’s Positive Music Program Added to WRRM-FM, Cincinnati
New York, NY – November 13, 2008 -- United Stations Radio Networks, Inc., an independent leader in original network radio programming, today announced it’s nationally syndicated program, “SONRISE,” has landed it’s 100th affiliate. With the addition of Cumulus Broadcasting’s Adult Contemporary station, WRRM, Cincinnati, the show scores a major market affiliate AND hits that milestone at the same time. United Stations EVP Charlie Colombo made the announcement today from the network’s New York City Headquarters.
Sonrise was started in 1994 by programmer Kevin Peterson when he recognized that the popularity of certain Christian or “Positive Music” artists and tracks was creating an appetite for that music on Sunday mornings at secular mainstream Contemporary Hit Radio (CHR) stations. After a brief period of self-syndication, Peterson struck a deal with United Stations and the show went into national distribution in 1996.
Sonrise is produced in two mixes, one for CHR stations and one for Adult Contemporary. There are also All-Christmas options available from late November through the holiday season. More information about Sonrise is found at www.sonrise.com.
United Stations Radio Networks, Inc., is the nation's leading independently owned and operated radio network. The company currently distributes and produces multiple format specific services to nearly 4,500 rated radio stations across the country including Adult Contemporary, Album Rock, Contemporary Hit, Country, Oldies, Smooth Jazz, Talk and Urban. Other important CHR and AC properties in the company’s lineup include Hollywood Hamilton’s Weekend Top 30, Hollywood Confidential with Leeza Gibbons, daily comedy services and daily prep services from The Pulse of Radio (formerly Launch Radio Networks). The New York-based company was founded in 1994 by radio pioneers Dick Clark and Nick Verbitsky.
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